Our playbook for high-performance
Our MatchFit Academy and MatchFit Conditioning propositions are our playbook for high-performance. It’s our commitment to shaping future talent, levelling up our team, celebrating sporting passions and prioritising wellbeing.
MatchFit isn’t just a catchy agency name. It’s a culture; a mindset; a behaviour. It’s a kitemark for our standards and values, and it’s what our world-class clients expect from us.

Why this matters?
This isn’t just a programme. It’s a defining part of what it means to work, thrive, and deliver excellence at MatchFit.
Growth Mindset
We support our team to being ‘MatchFit’ - mentally, physically and professionally.
Pathway to Success
We believe in operating clear and consistent development pathways that provide measurable value to our people and clients.
Continual Gains
Our “even better if…“ mentality ensures our clients benefit from a team that never settles for the status quo.


We are committed to shaping the next generation of communicators through real-world experience in sport and comms.
Rolling 3-month internship programme
Offering aspiring talent hands-on, industry-leading experience.
BCOMS partnership, including bespoke workshops
Championing diversity in sports media through in-person workshops and development opportunities.
10,000 Black Interns summer placement
Providing paid opportunities for Black students and graduates to gain unparalleled access.
We build expertise, sharpen skills and strengthen teamwork to keep everyone at the top of their game.

We champion the sporting passions that keep our team energised – their sport, their moment, our support. Whether it’s running the London Marathon, attending the Super Bowl, or signing up to a mid-week netball league, we celebrate the pursuits that deepen the team’s love of sport.

We provide industry-leading wellbeing support and essential work/life balance to power performance and help everyone stay truly MatchFit.
