BCOMS Return to the MatchFit Locker Room for Second Workshop

BCOMS returned to MatchFit HQ last week for the second of our workshops with them.

This time around the team focussed on how stories travel across channels, and what is required when it comes to tailoring campaign messages to multiple audiences and across different platforms.

Some great thinking from the group, who gained a fresh perspective on what sports communications looks like in 2026.

Next session pending...