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Bringing Euro 2024 to Life: Topps and MatchFit’s  Campaign Wins Gold

From a stunning 5,500-card mosaic of Scotland captain Andy Robertson, to viral #WeAllSticker content featuring Roman Kemp and Chris Stark, our campaign launched Topps’ UEFA EURO 2024 trading cards and stickers with fans and collectors across the UK.

Jam-packed with footballing royalty including Jose Mourinho, Alan Shearer, Peter Schmeichel, Andy Robertson, Jacqui Oatley and more, the campaign enabled children to meet their heroes, lifelong fans to relive nostalgic football moments, and influencers from the worlds of sport and entertainment to share the magic.

A huge shout out to the MatchFit Topps team and our fantastic clients for their dedication, ambition, and collaboration. And of course a big thanks to our amazing community of collectors and football fans for making this journey unforgettable.

Onto the next one!

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